Fundamentals of Affiliate Marketing
As you know, affiliate marketing is the new World Wide Web gold, like all previous gold rushes it is mainly the people selling picks and shovels that are rich.
The truth is that it is more likely to earn more than $ 100,000 next year as web designer (assuming you're really good), a web hosting entrepreneur, or, best of all, a "marketing guru" what they are working as one of the legions of marketing affiliate.
Yet, like a few people who managed rich panning for gold in California around the turn of the 20th century, so a lucky few manage to do the same outlook for sales in the Internet subsidiary in exchange of 21. In any case, "affiliate marketing" is one of the searches in most of the time-of-keyword phrases entered into Google. There are, apparently, hundreds of thousands of would-be Internet retailers out there that want to know how to turn your time into gold by joining the affiliate marketing quickly. As a result, there are hundreds of websites and "how to" books available today on the subject. I will give briefly the rationale and then you can decide if this is something you may wish to delve further.
Basics of Affiliate Marketing
Basically, affiliate marketing by promoting the products of a company on the Web and then receive a commission on sales of these products (or some other outcome, such as ensuring that sales leads).
This may sound like easy money. To develop a website, become a "subsidiary" of a product that appears to have a good market, and then proceeds to publish ads on your site. So when someone clicks on one of the ads and buy the product, you earn a commission. Simplicity.
Now, if you're not too familiar with this way of making money on the Web, you probably are thinking, "Well, so how can I become an affiliate for some company's product? And then once I affiliate, where do my ads? And how do I get paid? "
Before answering these questions, let me share a dirty little secret of affiliate marketing with you. In the past many companies that offer affiliate programs than ever about paying your affiliates, or, more commonly, poor them. Suppose XYZ company promotes widgets on your website and receive $ 1500 worth of orders in a month. The company has committed to pay a commission of 20%. So you should receive $ 300. Problem is that nobody, but the company really knew how much their sales were, in many cases. You may actually pay you $ 100, therefore, or nothing. You know you are not deceived.
Fortunately, there is now a simple way to avoid this problem, and this answered the questions posed above. Simply become an affiliate through an affiliate network like LinkShare or Commission Junction or Clickbank. These networks represent hundreds or thousands of companies. You can select the companies in which you want to promote the network and its committees are recorded in the networks, not by companies whose products you are promoting. Paid directly by the networks. In my opinion, this is a huge improvement - at least now you can be assured that you will receive payment for their efforts.
So the answer to the first question, "How do I become a subsidiary of a certain company's product?" is to join an affiliate network. This is actually very easy. Simply go to the exit or the Commission LinkShare - the two largest - and sign up. You need a website, however.
Once accepted by a network, you can review their extensive lists of companies that offer affiliate programs through them. He was looking for some good programs that offer products or services to attract visitors to your site. For example, if your site is about cars, you might want to run ads of car accessories, auto repair, auto insurance, etc
You will notice that most companies affiliate programs that pay on1y to actual sales (ie $ 35 for the sale of an automobile insurance policy), while others paid to you direct (ie, $ 15 for a potential customer to fill out an application for a car insurance policy). I suppose that these two types of affiliate programs are more profitable. The answer is that it is almost inevitably more profitable. It should, at least initially, only to promote programs that pay for leads, not actual sales.
The operation is as follows: You choose one or more programs that appeal to you, and then apply to become a subsidiary of the same. In most cases, you will automatically receive approval. In other cases, you will receive an email later, either accept or reject your application. (The company may have a policy of not accepting "new" sites, or sites can not be accepted in certain fields, etc. - therefore, a rejection).
Once you have been accepted by some programs, return to the website of the affiliate network (ie, the site LinkShare or Commission Junction) and copy the HTML code of banner ads or other ads that will be placing on its website (the HTML has a tracking code attached to it, so you get paid your commissions).
Once you put these ads on your site that is in the business of affiliate marketing. At this point it is only a matter of waiting for some of its users to click on ads and buying products or fill out the application. Each time this happens you credit for the commission said. The networks often send checks on a monthly basis.
Not very good?. Unfortunately ... There are some problems.
Affiliate Marketing Mistakes
Despite all the breathless hype of the marketing gurus, most people who try affiliate marketing never make a penny profit. Why not?
One reason is that most website visitors do not click on the banners more. We are all very tired when it comes to flags, the fact that even with them rarely and only in very rare cases do they actually click on them and buy something.
Then there is the great problem of getting substantial traffic to your website. In order to affiliate marketing to have any chance at all to work you need a lot of good, targeted traffic. Today, it can be extremely difficult to achieve, because the Web has become a crowded place. No matter what the topic of your website is probably thousands or hundreds of thousands of websites out there that are on the same topic. Search engines such as Google and Yahoo will index your site, and then almost forget it exists. You get only a trickle of traffic and little or no sales. In short, much work and effort, little reward.
Beating the odds
It is quite surprising that despite the enormous difficulties, some people have found ways to earn significant income from affiliate marketing.
One way has been made through pay per click. Google Adwords is a good example of this, even though similar systems of ads are available through MSN, Yahoo, and others. In pay-per-click advertising, buying ads on search engine results pages - these ads are called "sponsored results" or something similar. You pay a fixed amount each time someone clicks on your ad - usually $ 0.25 a couple of dollars.
Obviously, it can get expensive fast. If you're going to pay seventy-five cents for a click to your ad, that brings a visitor to your site, which may or may not click on any of its affiliates ads. One hundred of those clicks and Google has charged $ 75 and may have zero sales or commissions.
However, some people have made this work. One way is for guidance only narrow niches. No "Canon Cameras", but "Canon Powershot Cameras", for example, or even better, "Cannon Powershot DSC 600."
Although a large keyword phrase like "cameras from Canon," or worse, "chambers", there could be thousands of people place bids on it, a narrow one "Canon Powershot DSC 600 may have only a very small number -- namely, the marketing of this type of camera. Therefore, the "per click" cost can be much lower - and the "conversion rate" (the percentage of clicks convert to sales) much higher.
So for finding niches and by bidding on many keyword phrases, some people have done quite well and continue to do so.
Another trick of the brand is called "search marketing." Search Marketing simply means to pay-per-click ads on the pages of the search engine (ie, "search results" pages). So when someone clicks on these ads that are taken directly to the company's website, rather than yours.
To use the example above, you can put an ad that takes the user directly to the homepage of Canon is possible immediately to the Canon Powershot DSC 600 camera, instead of forcing them to first go to their website, click a second time to reach the order page for Canon.
Search marketing can be a lucrative way of affiliate marketing, but faces fierce competition. A select group of people who are quick to write ads and very focused and determined you can do the job - you are doing all the time. But the sad fact is that running more than Google Adwords bills. For more on this, I suggest a book called million members by Anthony Borelli and Greg Holden (John Wiley & Sons). It details everything you need to know to have a reasonable chance of becoming a successful search marketing.
Google Adsense as an alternative
Focusing exclusively on their affiliate marketing efforts can be a great game. But there is a way to become an affiliate marketing a lucrative sideline, and that is Google Adsense. Suppose you have a website on the content and parachuting it gets a good amount of traffic. You can then register with Google Adsense and Google will give you a snippet of HTML to be placed on all pages that serve targeted ads related to skydiving - for example, the small plane flying instruction schools, parachute, etc. Whenever someone Clicking on one of these ads, Google credits your account in a commission.
Adsense can be a good alternative to AdWords for the simple reason that you do not have to worry about choosing affiliate programs, bidding on keywords, credit card or pay bills for the ads. Adsense decides that the ads on your site depending on its content. Needless to say, if anyone clicks on any of your Adsense ads, you do not receive commissions but then do not pay the bills, either by credit card.
According to an article in USA Today, with the title "Search in Google Search ads boost", a small number of people who are cleaning with Adsense. A website owner, Marc Ostrofsky, is quoted as saying, "I made a website, adding Google ads and wait for money to start flying"
But it is hard to believe. In fact, no one gets a website and money flying in - you have to generate traffic in the first place. What's more, Ostrofsky owns a company, iREIT.com, which handles thousands of sites, some of them of high traffic. For most of us, returns Adsense is modest but nonetheless welcome. WebSearchGuides.com my site and Adsense ads works pretty well.
A final word
As I indicated before, "affiliate marketing" is one of the most-searched keyword phrases in the web. Every day, countless thousands of people this research topic, hoping to find a way to supplement their income with a home-based business or, better yet, make one or a few trillion and forget the conclusion of regular employment.
As a result, the rise of a "guru" industry has emerged around, anxious and willing to teach how to become an affiliate marketing. But the obvious question is: If there is so much wealth that the marketing of products on the Web, how is that the gurus do not make themselves instead of teaching people like you and me how? "
As you know, affiliate marketing is the new World Wide Web gold, like all previous gold rushes it is mainly the people selling picks and shovels that are rich.
The truth is that it is more likely to earn more than $ 100,000 next year as web designer (assuming you're really good), a web hosting entrepreneur, or, best of all, a "marketing guru" what they are working as one of the legions of marketing affiliate.
Yet, like a few people who managed rich panning for gold in California around the turn of the 20th century, so a lucky few manage to do the same outlook for sales in the Internet subsidiary in exchange of 21. In any case, "affiliate marketing" is one of the searches in most of the time-of-keyword phrases entered into Google. There are, apparently, hundreds of thousands of would-be Internet retailers out there that want to know how to turn your time into gold by joining the affiliate marketing quickly. As a result, there are hundreds of websites and "how to" books available today on the subject. I will give briefly the rationale and then you can decide if this is something you may wish to delve further.
Basics of Affiliate Marketing
Basically, affiliate marketing by promoting the products of a company on the Web and then receive a commission on sales of these products (or some other outcome, such as ensuring that sales leads).
This may sound like easy money. To develop a website, become a "subsidiary" of a product that appears to have a good market, and then proceeds to publish ads on your site. So when someone clicks on one of the ads and buy the product, you earn a commission. Simplicity.
Now, if you're not too familiar with this way of making money on the Web, you probably are thinking, "Well, so how can I become an affiliate for some company's product? And then once I affiliate, where do my ads? And how do I get paid? "
Before answering these questions, let me share a dirty little secret of affiliate marketing with you. In the past many companies that offer affiliate programs than ever about paying your affiliates, or, more commonly, poor them. Suppose XYZ company promotes widgets on your website and receive $ 1500 worth of orders in a month. The company has committed to pay a commission of 20%. So you should receive $ 300. Problem is that nobody, but the company really knew how much their sales were, in many cases. You may actually pay you $ 100, therefore, or nothing. You know you are not deceived.
Fortunately, there is now a simple way to avoid this problem, and this answered the questions posed above. Simply become an affiliate through an affiliate network like LinkShare or Commission Junction or Clickbank. These networks represent hundreds or thousands of companies. You can select the companies in which you want to promote the network and its committees are recorded in the networks, not by companies whose products you are promoting. Paid directly by the networks. In my opinion, this is a huge improvement - at least now you can be assured that you will receive payment for their efforts.
So the answer to the first question, "How do I become a subsidiary of a certain company's product?" is to join an affiliate network. This is actually very easy. Simply go to the exit or the Commission LinkShare - the two largest - and sign up. You need a website, however.
Once accepted by a network, you can review their extensive lists of companies that offer affiliate programs through them. He was looking for some good programs that offer products or services to attract visitors to your site. For example, if your site is about cars, you might want to run ads of car accessories, auto repair, auto insurance, etc
You will notice that most companies affiliate programs that pay on1y to actual sales (ie $ 35 for the sale of an automobile insurance policy), while others paid to you direct (ie, $ 15 for a potential customer to fill out an application for a car insurance policy). I suppose that these two types of affiliate programs are more profitable. The answer is that it is almost inevitably more profitable. It should, at least initially, only to promote programs that pay for leads, not actual sales.
The operation is as follows: You choose one or more programs that appeal to you, and then apply to become a subsidiary of the same. In most cases, you will automatically receive approval. In other cases, you will receive an email later, either accept or reject your application. (The company may have a policy of not accepting "new" sites, or sites can not be accepted in certain fields, etc. - therefore, a rejection).
Once you have been accepted by some programs, return to the website of the affiliate network (ie, the site LinkShare or Commission Junction) and copy the HTML code of banner ads or other ads that will be placing on its website (the HTML has a tracking code attached to it, so you get paid your commissions).
Once you put these ads on your site that is in the business of affiliate marketing. At this point it is only a matter of waiting for some of its users to click on ads and buying products or fill out the application. Each time this happens you credit for the commission said. The networks often send checks on a monthly basis.
Not very good?. Unfortunately ... There are some problems.
Affiliate Marketing Mistakes
Despite all the breathless hype of the marketing gurus, most people who try affiliate marketing never make a penny profit. Why not?
One reason is that most website visitors do not click on the banners more. We are all very tired when it comes to flags, the fact that even with them rarely and only in very rare cases do they actually click on them and buy something.
Then there is the great problem of getting substantial traffic to your website. In order to affiliate marketing to have any chance at all to work you need a lot of good, targeted traffic. Today, it can be extremely difficult to achieve, because the Web has become a crowded place. No matter what the topic of your website is probably thousands or hundreds of thousands of websites out there that are on the same topic. Search engines such as Google and Yahoo will index your site, and then almost forget it exists. You get only a trickle of traffic and little or no sales. In short, much work and effort, little reward.
Beating the odds
It is quite surprising that despite the enormous difficulties, some people have found ways to earn significant income from affiliate marketing.
One way has been made through pay per click. Google Adwords is a good example of this, even though similar systems of ads are available through MSN, Yahoo, and others. In pay-per-click advertising, buying ads on search engine results pages - these ads are called "sponsored results" or something similar. You pay a fixed amount each time someone clicks on your ad - usually $ 0.25 a couple of dollars.
Obviously, it can get expensive fast. If you're going to pay seventy-five cents for a click to your ad, that brings a visitor to your site, which may or may not click on any of its affiliates ads. One hundred of those clicks and Google has charged $ 75 and may have zero sales or commissions.
However, some people have made this work. One way is for guidance only narrow niches. No "Canon Cameras", but "Canon Powershot Cameras", for example, or even better, "Cannon Powershot DSC 600."
Although a large keyword phrase like "cameras from Canon," or worse, "chambers", there could be thousands of people place bids on it, a narrow one "Canon Powershot DSC 600 may have only a very small number -- namely, the marketing of this type of camera. Therefore, the "per click" cost can be much lower - and the "conversion rate" (the percentage of clicks convert to sales) much higher.
So for finding niches and by bidding on many keyword phrases, some people have done quite well and continue to do so.
Another trick of the brand is called "search marketing." Search Marketing simply means to pay-per-click ads on the pages of the search engine (ie, "search results" pages). So when someone clicks on these ads that are taken directly to the company's website, rather than yours.
To use the example above, you can put an ad that takes the user directly to the homepage of Canon is possible immediately to the Canon Powershot DSC 600 camera, instead of forcing them to first go to their website, click a second time to reach the order page for Canon.
Search marketing can be a lucrative way of affiliate marketing, but faces fierce competition. A select group of people who are quick to write ads and very focused and determined you can do the job - you are doing all the time. But the sad fact is that running more than Google Adwords bills. For more on this, I suggest a book called million members by Anthony Borelli and Greg Holden (John Wiley & Sons). It details everything you need to know to have a reasonable chance of becoming a successful search marketing.
Google Adsense as an alternative
Focusing exclusively on their affiliate marketing efforts can be a great game. But there is a way to become an affiliate marketing a lucrative sideline, and that is Google Adsense. Suppose you have a website on the content and parachuting it gets a good amount of traffic. You can then register with Google Adsense and Google will give you a snippet of HTML to be placed on all pages that serve targeted ads related to skydiving - for example, the small plane flying instruction schools, parachute, etc. Whenever someone Clicking on one of these ads, Google credits your account in a commission.
Adsense can be a good alternative to AdWords for the simple reason that you do not have to worry about choosing affiliate programs, bidding on keywords, credit card or pay bills for the ads. Adsense decides that the ads on your site depending on its content. Needless to say, if anyone clicks on any of your Adsense ads, you do not receive commissions but then do not pay the bills, either by credit card.
According to an article in USA Today, with the title "Search in Google Search ads boost", a small number of people who are cleaning with Adsense. A website owner, Marc Ostrofsky, is quoted as saying, "I made a website, adding Google ads and wait for money to start flying"
But it is hard to believe. In fact, no one gets a website and money flying in - you have to generate traffic in the first place. What's more, Ostrofsky owns a company, iREIT.com, which handles thousands of sites, some of them of high traffic. For most of us, returns Adsense is modest but nonetheless welcome. WebSearchGuides.com my site and Adsense ads works pretty well.
A final word
As I indicated before, "affiliate marketing" is one of the most-searched keyword phrases in the web. Every day, countless thousands of people this research topic, hoping to find a way to supplement their income with a home-based business or, better yet, make one or a few trillion and forget the conclusion of regular employment.
As a result, the rise of a "guru" industry has emerged around, anxious and willing to teach how to become an affiliate marketing. But the obvious question is: If there is so much wealth that the marketing of products on the Web, how is that the gurus do not make themselves instead of teaching people like you and me how? "
tags: in affiliate sales, track affiliate sales, sale to affiliate, cable affiliate sales, networks affiliate sales, affiliate sales booster
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